brand strategy | product design | agency

tripshare -

six week rapid prototype & product design

 boston, ma

 

 

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the concept -

the founders of TripShare reached out to Six Things with a concept for an app that would allow people everywhere to plan their next vacations collaboratively. Together we embarked upon a six week journey to create their first clickable prototype.

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the adventurer -

We kicked things off with a Product Discovery Workshop that allowed us to align around the founding team’s vision for their technology. Before diving into product requirements, we took a step back to create the persona we would hold ourselves accountable to designing for. We took a deep dive into her wants, needs, aspirations, behaviors and pain points. Getting to know this persona fueled our design thinking, as we charted a course for our adventurer’s journey.

 
 

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the user experience -

Working with a team of three ambitious co-founders and frequent flyers, we were overwhelmed with bold and imaginative ideas for features this technology might include. With a goal of creating a minimum viable product, we set out to sort through the potential features to pinpoint the most integral aspects of the app - features that would distinguish it in the marketplace while providing the maximum value to our target persona.

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the design -

Since most Americans take no more than one vacation per year, One of our greatest challenges was creating a platform with staying power. With that goal in mind, we set out to make travel planning a discovery based, aspirational experience by building a whimsical tool that would inspire users to craft dream vacations and bucket list itineraries. Wanderlust at its finest.

 
 
 
 
 
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